Bizetrix is a cutting-edge analytics platform designed for the fashion industry, providing clothing brands with powerful insights into user behavior and market trends. By harnessing social media data and advanced filtering options, it allows companies to identify popular fashion items, track regional and demographic preferences, and optimize their product offerings. With seamless onboarding and secure authentication, Bizetrix empowers fashion businesses to make data-driven decisions and stay ahead of market demands.
Trix, UK
Fashion, E-Commerce
3 Months
Dashboard Portal design and development
Fashion brands struggle to keep pace with rapidly shifting market trends and consumer preferences, often relying on outdated or incomplete data. Identifying which styles are gaining popularity, understanding the impact of social media on purchasing behavior, and tailoring strategies to specific demographics or regions remain major challenges. Trix needed a robust, user-friendly analytics tool brands can use to provide actionable insights that enhance competitiveness and profitability.
Increased trend forecasting accuracy, leading to improved product planning.
Faster onboarding for new users due to streamlined authentication.
Users reported improved understanding of market trends through enhanced social media insights.
Higher sales performance for users leveraging demographic filters to tailor regional marketing campaigns.
Improved inventory management by identifying and acting on real-time trend shifts, reducing overstock and missed sales opportunities.
